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5 Ways Dynamics 365 for Sales is Empowers Engagement
At its core, Microsoft Dynamics 365 for Sales is all about empowering sellers and it accomplishes this in five unique ways. Insight that Drives Action First and foremost, it provides actionable...
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5 Ways to Maximize Your Mobile Marketing Strategy
Visit any airport, coffee shop, or retail outlet and you won’t need to look far to find somebody preoccupied with a mobile device. In fact, people now spend 65 percent of their digital media time on...
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2 Rockin’ Ways to Enable Editable Grids with Dynamics 365
There are 2 ways to enable the new “Editable Grids” functionality delivered with Microsoft Dynamics 365. At the entity level, which will turn every view into an editable grid, or specifically on a...
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Two Ways to Gain from Measuring Your Cybersecurity Posture
Fighting cybercrime is often associated with preventing loss rather than generating a tangible benefit for your organization. However, understanding cybersecurity isn’t only about tackling the...
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7 Ways That Brands Can Leverage Instagram Stories
Instagram launched in 2010. In the early days the then little-known mobile photo-sharing site crashed often — not a very promising start. But today, it’s a total powerhouse. An increasing number of...
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CRM Optimization: 4 New Ways To Increase The Value Of The Inside Sales Team
In this last of my series on CRM optimization and the evolving needs of our clients, recall that I began by writing about the shift in focus and expectations regarding CRM systems. It is amazing to...
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4 Ways That Automation Is Transforming Marketing
4. More precisely timed communications A famous Roman philosopher named Seneca said that “luck is what happens when preparation meets opportunity.” Marketing automation helps you prepare...
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Marketing strategy development: Partners ply social, traditional ways
Many marketing executives at IT service companies will tell you that marketing strategy development is a lot more complicated than it used to be. By submitting your personal information, you agree that...
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5 Smart Ways to Automate Your Marketing
Need to do more with less? It’s a common challenge for marketers today. We’ve got limited budgets, limited time, limited staff – and yet our quarterly targets keep rising. For many of us, this means...
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Machine Learning is Marketing’s Future: 3 Ways How
When you hear “artificial intelligence” or “machine learning,” what comes to mind? A complicated technology that demands deep domain experience or a degree to use? This was once the way technology...
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5 Ways To Make Performance Management Human Again
The September issue of the Harvard Business Review features a cover story on design thinking’s coming of age. We have been applying design thinking within SAP for the past 10 years, and I’ve witnessed...
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3 Ways To Disrupt Your Own Business (And How To Spot The Opportunities It...
As 2015 winds down, it’s time to look forward to 2016 and explore the social media and content marketing trends that will impact marketing strategies over the next 15 months or so. Some of the upcoming...
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Market Your Own Marketing: Effective Ways to Share Your Work
Once you know who you are talking to and what you want to say, it’s time to put your plan into action. Here are some examples of ways to get the word out: Written communication channels Sending an...
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Three Ways Health Coaches Can Jump-Start Corporate Wellness
The definition and implementation of digital transformation has become so muddled that no two organizations are focusing on the same strategies and initiatives. Many companies choose to engage in...
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12 Ways to Boost Your Website’s Lead Generation Performance
This is lead gen 101. But while I was looking for live examples of this to show you (check out the one at the close of this post), it stunned me how many marketers and companies are not employing this...
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Three Ways Your Service Agents Can Act as Service Ambassadors to Improve...
Great customer service starts with your front-line employees. They make the first impression, provide the first touch, and act as the face of your organization. Being able to provide high performance...
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5 Simple Ways to Write Better Emails
4. Personalize the email. We touched on this in two earlier points, but I wanted to give personalizing emails their own moment. Personalization works. Period. You saw how a personalized subject line...
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6 Ways To Retain Women In Corporate Ranks
We’ve got a crisis of competitiveness right under our noses, and heaven knows we’re not making enough progress to solve it. I’m talking about our inability as a collective workforce to retain women as...
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5 Ways to Use Earned Media to Increase SEO
Baer provides the three key pillars of a successful influencer pitch: Focus on key benefits. The pitch should start out by stating how engaging in the requested activity will provide a benefit to the...
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5 Ways The Internet Of Things Can Improve Efficiency
When it comes to buying things—even big-ticket items—the way we make decisions makes no sense. One person makes an impulsive offer on a house because of the way the light comes in through the kitchen...
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